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Category Archives: 4Leisure News

Meet the Team: Tom Lewis

We’re delighted to introduce the latest addition to the 4Leisure Recruitment team.

Meet Tom Lewis! Tom has joined the Health and Fitness permanent division & with his extensive industry experience will certainly be a great asset to our established team.

Tom Lewis of 4 Leisure Recruitment

Hi Tom, please tell us a little about you. 

I am Tom Lewis. I have always had a passion for Health & Fitness, having been in the leisure industry for over fifteen years. In my younger days, I played football at semi-pro level. Nowadays I’m more accustomed to watching football whilst looking after my two dogs!

What are you going to be doing at 4Leisure Recruitment?

I will be working mainly in the Health & Fitness Division working on permanent roles, however, I will also be looking to work across all sectors in leisure to support with recruitment solutions throughout the industry.

What are you most looking forward to?

I am excited to work on placing great people into great roles, networking with people in and out of the industry, and continuing the great work 4Leisure Recruitment do! Having been in communication with the team for some years now, I am delighted to now be part of it.

What experience do you bring to the team?

Having spent over half of my life working in the industry in a wide variety of roles, from Leisure Assistant to Regional Business Manager, with roles such as GM, Operations Manager and Fitness Manager in between, I believe I can offer specialist and expert advice on the key attributes required to offer the foundations of a successful candidate, whilst using my network of candidates to source these great people.

What did you want to be when you grew up?

I always wanted to be a footballer, however in my mid-twenties it suddenly dawned on me that I lacked not only the looks of David Beckham, but the ability also! 

Thanks, Tom, and welcome to the team! We’re excited to have you on board.

To see our latest Health & fitness jobs, please visit Health and Fitness jobs

To learn more about the team here at 4Leisure Recruitment, visit us at Meet the 4 Leisure Recruitment team 

Want to be a lifeguard? Do your NPLQ with us!

Do you want to work as a lifeguard?

We are running an NPLQ course this month! If you’re a good swimmer and want to be an NPLQ qualified lifeguard, then have a look at this

When: 27th, 28th, 29th March and 3rd and 4th April

Where: Richmond

Cost: £258 

We know that qualified lifeguards are in high demand but that NPLQ courses can fill up quickly leaving potential candidates disappointed. Be quick on this one! As one of the leading recruitment consultants for lifeguards placing lifeguards in roles across the UK, we are in a good position to be able to offer paid work on qualification.

Any questions? Please email or call LaToya Bailey on 01895 450640 ASAP.

NPLQ course Richmond

For more information on what the NPLQ entails – check out 

See also How to be a lifeguard and Reasons why you would want to be a Lifeguard


Leisure Industry: Predictions for 2018

Leisure industry trends 2018 Part 2 (1)

As the door closes on 2017, another one opens on 2018. A fresh new year can bring new challenges, and also new opportunities.

We spoke to 4 Leisure Recruitment MD Jean Wing Hing to see what he thinks is going to be the big news in the UK leisure industry in 2018.

What do you think is going to be the damp squib of 2018?

Jean: We are starting to get wind of more and more trampoline parks shutting down. Word on the street is that prices can’t get any more competitive and there’s not enough room for everyone. As operators struggle to diversify their offering, we’re predicting much flatter growth for this sector in the coming months.

What developments in the gym sector?

Jean: The health and fitness industry has seen an explosion of so-called boutique health clubs over the last couple of years. These are typically smaller clubs with quite distinct identities that cater for the discerning gym goer who shies away from the big commercial gyms chains. They were seen as quirky, trendy retreats that only those in the know were members of. But the boutique chains have aggressively been rolling out sites and, together with them being ideally sized for franchisees to pick up, the boutique market has become somewhat mainstream, dare we say.

So what’s next? Specialist seems to be the new boutique. Not only does a gym brand have to be cool, individual and all of the above, but it now has to deliver a specialized service. They provide products that are slick and well-packaged yet still appeal to the masses. Have a look at 9Round and Barry’s Bootcamp as great examples of brands doing things in a new way.

What’s happening in the world of wearable tech, a topic we’ve been talking about for years?

Jean: One of the biggest trends we’re seeing at the moment is gym companies really embracing the tech available on the market and looking to integrate with personal devices. Soon it’s not unfeasible that we will we all be connected to our personal trainers 24/7. Whether that happens in 2018 is unlikely, but it’s coming.

What about the spa sector?

Jean: There have been many developments in the spa sector this last couple of years and I think that mindfulness will be the hot topic in 2018. With the trends moving from beauty treatments to wellness treatments recently, the next step is offer treatments which are more holistic and incorporate mental health as well as physical health and wellness. Industry leaders are already starting to develop an offering which is more in the mindfulness sphere than ever before.

Thanks, Jean. We will look out for these in the leisure industry in 2018.

To see a review of our 2017 and what 2018 may have in store for us here at 4 Leisure Recruitment, have a look at our last blog post.

2017 in review: and leisure recruitment predictions for 2018

2017 has been another funny old year. Maybe not quite as odd as 2016, but nonetheless we’ve had Trump, cyber attacks, hurricanes and storms, attacks that have torn us apart and brought us together, and moved two steps closer (and one step back) to leaving the EU.

While it’s not quite been as eventful in the world of leisure recruitment, we have had our moments, and there’s certainly a lot to look back on, and also to look forward to.

Leisure industry trends 2018

Migration and the leisure workforce

In January, we reported on the news that authorities were taking a harder line on employing illegal workers, and that several nail salons had been targeted and found to be employing foreign workers illegally.

Whether you think this is a good thing or not, it is likely that a shortage of talent will continue into 2018 as fewer people come to the UK to work from the EU, and some EU nationals that are here start to leave the UK. It will continue to be a challenge to colleges to create the work-ready skilled workers that the beauty industry needs, and to employers to recruit and retain the home-grown talent that they need to meet demand.

The continued success of outdoor swimming

In February, we talked about the renaissance of lidos across the UK.

An upturn in interest in outdoor swimming, whether in natural pools or in lidos has been a big story in 2016 and 2017. The trend shows no signs of slowing down in 2018 with reports of increased investment in outdoor swimming facilities, and in the lifeguard staff needed for the facilities to operate. Lifeguarding will continue to be an in-demand job in 2018 and there will continue to be plenty of work kicking around for NPLQ qualified lifeguards both on a permanent and temporary basis.

If you’re interested in being a lifeguard, or in hiring them from us, please do meet our lifeguard recruitment team

Start of the conference season

In March, we again attended Professional Beauty London where Jean sat on the panel for the education seminar. Again, Jean talked about the importance of producing beauty graduates who can do the basics well, and on the role of beauty employers in CPD.

In 2018, we hope that colleges take on board what the industry is asking for in terms of core skills and work experience and rise up to the challenge of playing their part in producing the workers of tomorrow.

Discrimination and tightening employment laws

In May, we were discussing the issue of employee discrimination in job interviews and how employers can land themselves in trouble if they inadvertently, or otherwise, ask something that could be considered discriminatory towards job candidates. It’s a tricky area but if you’re planning on interviewing your own candidates, then it’s something you should gen up on now.

It’s unlikely that employment discrimination legislation will change much in 2018 – if anything, it will get tighter. Have a read of our advice at

Crazy summer season

In the summer, our thoughts again turned to lifeguards. With the annual rise in demand for qualified lifeguards, we discussed why anyone would have any reason to be a lifeguard. In fact, we found more than one good reason. Have a read at

Are you going to need lifeguards in Summer 2018? If so, our best advice is to get in touch with us earlier in the year. In our experience, our lifeguards get booked up quick.

Recruitment scams and schemes

In the autumn, we talked about recruitment scams. They are everywhere and you need to be careful. Even schemes which are not scams could cost you if you don’t know what the deal is. For a run-down of scams, umbrella schemes, and what to watch out for, see

Happy Birthday to us!

This year, we celebrated our 15 year anniversary. We had cake. We may or may not have had a celebratory pint or three. What we did do was grill founders Jean and James on their journey so far. You can read what they had to say at

Prediction for 2018 – we will turn 16 years old. And probably have more beer and cake. Happy Birthday to us!

If 2017 is anything to go by, 2018 is looking to be another year of growth for us. We have a record number of leisure jobs to recruit for – have a look at our website to find the perfect leisure job for you. 

If you’re looking for a new job in 2018, get in touch with us. Please pick up the phone and give us a call, or email us your CV in confidence to  

Batten down the hatches – the new year is coming!

New year leisure recruitment

We are fast approaching the end of the year and beginning of 2018. With that in mind in the world of leisure recruitment, our minds turn from staffing luxury fragrance counters for the madness of the festive period to preparing for the stampede of new members in gyms and fitness centres across the UK.

While shops and restaurants are taking a well-earned breather in the month after Christmas, gyms and health and fitness providers see a massive upturn in business. Starting new year’s resolutions and fighting to work off the thousands of extra calories consumed over the Christmas period sees an increased demand for health and fitness services. In the leisure industry, we call it ‘the Golden Quarter’, and as leisure professionals, we have witnessed it ourselves, year after year.

With rises in total membership and reports of the growth of the industry, fitness operators nationwide are bracing themselves. Temporary skilled recruits are vital at this time of year. Whether it be membership sales consultants or temporary personal trainers to help with the influx, here at 4 Leisure we have an experienced team on hand to fill those gaps.

Looking for a new leisure job?

Likewise, if one of your resolutions is to get a new leisure job then now would be a good time to try out a new role on a temporary basis. Temporary work not only gives the chance for a trial for both the employer and the employee, but it can give vital training and experience for those who are trying to break into the industry. Or it could simply be a good way of getting a few more paid hours in while you can.

Do you need extra staff for your leisure business?

If you are a leisure business and are currently planning for January then get in touch we have a dedicated team who can tailor a recruitment package specific to your needs.

Here are some of the challenges involved in managing members of your health club.

Research from Mintel has shown that spending on fitness remains strong, despite a credible threat from fitness technology. Member retention can be an issue, however, with some members citing unfriendly staff as a problem. It is imperative that the staff you hire are aware of the impact that they can personally have on your gym’s success.

Read this article for more information –

Recent intervention into gym membership deals by the CMA has made it harder for gym operators to lock clients into long-term contracts. This is a good thing for the client and makes gym membership an easier option, however, it does mean that gym brands can no longer rely on long-term commitment from clients and it will be necessary to find other ways to keep clients happy and paying for longer.

The idea that you can take advantage of someone’s good intentions in the new year and keep them paying for two years or longer has all but disappeared, and gyms are now having to work harder at client retention. The result should be happier clients whose needs are being met continuously and not just until they sign the membership contract.

That doesn’t mean that people will not be looking to join a gym after Christmas. However the government intervene in membership business models, people are still human and will be making all the right intentions to change their behaviour and health habits throughout January and into February.

If you need staff to plug a few holes and get those paying customers on board and happy for as long as possible, get in touch with our temporary division now.

temp gym recruitment

Photo by Martin Barák on Unsplash

4 Leisure Recruitment is 15 years old!

Happy Birthday 4 Leisure Recruitment

Did you know? 4 Leisure Recruitment is 15 years old this year?

On our 15th anniversary, we thought we’d take the opportunity to turn the tables and interview the Directors, Jean Wing Hing and James Procter to see how they fare under scrutiny for a change.

Jean Wing Hing and James Procter of 4 Leisure Recruitment

Let’s see how they did:

What made you get into recruitment?

JP Someone told me I could make a fortune?!

JWH Actually, for me, it was about helping health clubs to find good people as I’d had such difficulty finding them as a manager previously. I didn’t realise it was such a  good earner till I‘d started!

Why leisure?

JP: It’s my passion and it was a chance meeting with a former work colleague who was well connected within the sector that really sparked my interest.

JWH: We’d always worked in leisure so it made sense to use the knowledge we’d gained. Once we’d established ourselves in the health and fitness market, we were really surprised and excited by what else leisure had to offer. We branched out pretty quickly!

How did you get started?

JWH In all honesty, we probably should have looked for a bit of investment but we were adamant we could do it all ourselves (the fearlessness of youth!). That said, we were fortunate to have some fantastic connections, some of whom we are still recruiting for to this day and that really got us off to a running start.

JP: My Dad had always encouraged me to work for myself to shape my own future. We set up from the top floor of his house

JWH: We only had one internet cable on a dial-up connection which we had to take turns with when we wanted to send and receive emails or send a fax!!

Did you have any experience in recruitment before you started?

JP: Not really, apart from recruiting a few staff during my time with Holmes Place.

JWH: Nope, I didn’t even know how it worked.

Who was your inspiration?

JP That’s a tough one! I was very lucky to work for a couple of great General Managers that developed and believed in me. Jeremy Dahdi – Thank you

JWH I’d love to throw names out there like James Caan etc but I think I took more inspiration from the attitudes of some of the big sports stars. It was always about being as good as you can be and not limiting yourself. Do something every day that scares you. I’ll be doing the tea run for ten people today.

JP: That scares all of us!

If you could have given your younger self any advice about starting a business what would it be?

JWH: Probably to take it slowly and plan properly. I was a real salesman in my youth so it was all about making as much money as possible as fast as possible!

JP: Invest more time, money and learning in technology to drive your business

You must have seen the industry change considerably over the years. What have made the biggest impacts on the industry in your eyes?

JP: The budget fitness operators tore up the script and made every operator think again, those that didn’t are no longer here.

JWH: I’d say there have been three major changes. I’d agree, the budget health clubs really changed the game. The introduction and advancement of the living wage has also had a substantial impact. For a sector that relies on huge volumes of lower paid frontline staffing, it really has forced businesses to consider their staffing models. For us, as the only specialist recruiter providing temporary staff to the leisure industry, it’s been great. There’s been a clear upward trend to outsourcing some of these front-line functions to us so they can use them “as and when”.

Finally, the recent changes in the education system have had an impact on the type and volume of people entering leisure sectors. With rules on post-sixteen education changing, there seems to be a lot of people falling into courses like Beauty Therapy with no real desire to make a career out of it. As a result, employers are reporting increasing difficulties with recruiting and retaining staff.

JP: On a more positive note, it seems frontline staff retention is on the up as they’re feeling more valued and better remunerated!

Can you give me an example of the most challenging situation you’ve had to deal with? 

JWH: Every day is challenging in recruitment! In an environment where you don’t have total control of your end product, you’ve got to be comfortable that there’s only so much you can control. In all seriousness, the biggest challenges are when the government decides to change some legislation which results in loads more admin!

JP: Leisure recruitment is a very people-driven endeavour and losing a key member of our team last year and having to step into their role for 3 months while we searched for the right person was a challenge! Temporary recruitment is fast moving and getting myself up to speed with everything was certainly challenging!

What are you most excited about in this industry?

JP: The chance to support new operators and candidates that become clients. When you look at the diversity of what leisure provides now and the explosion of niche markets like trampoline parks and wellness businesses, there’s loads to be excited about.

JWH: I’d agree. When we look at the diversity of what we deal with these days, it’s a world apart from where we started.

So, another 15 years then?

JP: Why not!

JWH: Absolutely!

Happy birthday to us! It’s great for us all to see how we started and have a think about how we can move forward and embrace the future in leisure recruitment

Don’t get caught out by recruitment scams

A recent episode of Rip off Britain got us talking in the office about employment scams. The episode, in particular, involved a scam where a course was sold to a man who wanted to be qualified to take on a position on an off-shore oil rig.

The ‘sellers’ of the course – a ‘recruitment agency’ had in fact over charged by hundreds of pounds and then promptly disappeared by the end of it and were of no help in sourcing work for him.

You can watch the full episode at 

Recruitment scams

Like ‘modelling job’ scams, where hopefuls are asked to pay out hundreds of pounds for a portfolio of photographs, only to never get a single modelling job, we recommend you stay away from any sort of job that asks for up-front payments. If these recruiters were sure you’d secure work with them, they’d be the ones paying for your portfolio or essential training.

Beware the ‘recruiters’ too which promise to refund your expenses once they’ve found you a job. What incentive do they have to find you work if it means not only would they need to pay you for the job but also refund your expenses? Think about not only what’s in for you, but also what’s in it for them before you start down a path with any recruiter.

These aren’t the only way in which a recruiter (fake or otherwise) can make money from you to your detriment.

Beware umbrella payment companies

A recent complication in the world of recruitment is the reform of the IR35 regulations. These reforms have seen an upsurge in Umbrella payment companies. There has been much concern in the media about what some of these companies actually do

Some firms were reported to be offering payment via contractor loan schemes and suggesting this would reduce taxable income. However, the government clearly explains how this method of payment can result in penalties, interest and additional taxes.

Umbrella payment companies are not illegal, and not immoral in themselves. However, we often find that people blindly trust an umbrella payment company without questioning some of the deductions they make. While pay rates for temporary staff may tend to be more attractive on the face of it, the take-home pay can often be less than they would expect, and even less than if they were on a PAYE scheme.

For information about off-payroll working rules, the government provides some guidance here

Whilst some Umbrella companies are fully compliant with regulations, many charge workers for their payroll services.

How then is it possible to avoid some of the scammers that are out there in the world of recruitment, temporary work and umbrella companies?

  • Stick to well-known and respected well-established recruitment agencies.
  • If you use an Umbrella company ensure it is fully compliant and ASK what those deductions are on your payslip.
  • If you are offered a course with a job at the end of it, check the ‘recruitment’ company out; if someone offers you something that appears to be too good to be true, chances are it may well be.

There are also schemes called PAYE Umbrella which gives the impression that people are being paid PAYE but actually it’s just a version of an Umbrella scheme being sold under a different name.

Protect yourself by arming yourself with knowledge.

We are always available for help and guidance in your leisure job seeking. Your consultant can answer all your questions about your pay. Not sure if a company is reputable? Then stick with us!




Recruiting temporary staff for Christmas

Temporary and seasonal leisure staff

Is it too early to start talking about Christmas yet? Not for us. This time of year brings increased demand for good people in many sectors, retail, beauty, catering and hospitality. Christmas brings the annual surge in spending across the high street and in the leisure industry. Anyone who’s visited a gym in January can’t deny that even gym membership is seasonal!

Unless your name is Santa Claus and you have an abundance of little helpers ready to work extra hours, you may need to hire some temporary Christmas staff. Many industries hire temporary workers in the run-up to the festive season and there are plenty of people who are happy just to work during this period for one reason or another.

Christmas temps

If you want to recruit temporary staff for Christmas, here’s what you need to do

  • It is important to remember that temporary staff have legal rights the same as permanent employees. You the employer have legal obligations to your temporary workers. Employment legislation such as minimum wage needs to be adhered to. You can get more advice on these aspects of employment law at
  • Seasonal workers can be a positive influence on your company. Most enjoy working during busy, festive periods and their enthusiasm can be of great benefit both to your customers and to your permanent employees. Marginalising temporary employees by treating them as if they are not a legitimate part of the team can be a missed opportunity to inject some welcome festive cheer into your business.
  • Look at your temporary staff as on audition for a permanent role. Having the chance to try someone out on a temporary basis can be a great way of finding a superstar. Give your temp workers a chance to shine and you could uncover a real gem. Learn more about our Temp2Perm solutions
  • Depending on what they are going to be doing, temporary team members may need as much onboarding as a permanent employee. You can’t expect a new employee, whether temp or permanent, to know instantly how you do things, especially in a customer-facing role. While temps always have a welcome breadth of experience to draw on and are good at adapting to new environments, if you need things done a specific way then you need to invest some time showing them the ropes. Temp workers are good, but they’re not psychic!

We have many years’ experience in supporting beauty, spa, retail and leisure businesses by finding, placing and retaining quality temporary and permanent staff in leisure jobs. If you know that your business is about to enter a busy and profitable period and you are in need of some of Santa’s little helpers to help support this, then get in touch.

We can help you by supplying……

  • Beauty retail staff
  • Lifeguards
  • Health and fitness professionals
  • Catering and hospitality staff
  • Leisure sales staff

busy Christmas shopping period

What did you do for your work experience?

This week, we have been entertained by the wonderful Eddie, a young man who decided to do his two weeks’ work experience with the disarray that is Southern Rail. In a move that could be either madness or genius, 15-year old Eddie was tasked with manning their Twitter feed, and although it could have turned out pretty badly, the result was awesome, with Eddie and the obliging public creating a welcome break from all the complaints and attacks that Southern Rail has inevitably experienced.

You didn’t see it? Learn more at

Southern Rail

© Southern Rail

His story has got us talking about how we spent our work experience weeks. Were they two weeks of valuable insight into the world of work? Or were we just glad to get out of school for a while?

We asked around the 4 Leisure Recruitment team to see if our work experience experiences were anywhere near as good as Eddie’s.

Martyn Senior spent 4 weeks in the Microbiology Department of Hope Children’s Hospital in the summer of ‘83.  He said “A rare heat wave in Manchester at a time before air-conditioning was common place, so working with children’s faecal samples wasn’t great for my health or appetite that summer! Spending prolonged periods on my own with little human contact (bar the samples) helped me to realise I should pursue a career where there was a constant buzz.”

Leisure recruitment certainly has a buzz and (generally) you’re dealing with something more fragrant!

Work experience in a lab

Jean Wing Hing did his work experience at the Pavilion Leisure Centre in Bromley shortly after it was built.

He says “I spent two hellish weeks on poolside in about 80 degrees shadowing a lifeguard and duty manager. I could barely swim at the time. Although this was in the early 90s! Some 20+ years later, I’m still in the leisure industry. Doing less poolside duties these days.”

Swimming jobs

James Proctor also did his work experience in the leisure industry, by spending “two weeks cleaning mirrors in a gym”. Still, it taught him a couple of valuable lessons he’s carried with him to the present day. “I learnt 1) never to work for that company again because they didn’t understand what the whole point of work experience was, and 2) I definitely never want to be a window cleaner!”

cleaning jobs

Work experience is certainly a good way of working out what you don’t want to do, as much as inspiring you to take up something you would never have considered.

Peter Brooks spent two weeks working at an accountancy firm. If nothing else “…it made me realise that not every role is a glamorous one – I understood the amount of work people go through behind the scenes and how that work can look (effectively quite mundane and repetitive in the world of accountancy) and whilst I have always been quite good with numbers I knew from then on I wasn’t suited to the life of an accountant, I would be bored stiff and needed something with a bit more uncertainty in the daily life. So it shaped my career in the sense it allowed me to rule out one potential avenue that I could have taken.”

Leisure recruitment

No-one from the team has yet beaten Lizi Turner’s experience. She says….

“We had to line up our own work experience in our own free time at my school, so I rang the Assistant Editor of ‘Mizz’ magazine to ask if I could shadow her and to my amazement, she agreed! First exposure to an office environment and this one had a young, creative and laid back vibe, which I was loving.  At 15 I was made to feel like one of the team; from opening reader letters and choosing the ones to publish, to assisting the fashion and makeup photo shoots.  Their sample room was like Aladdin’s cave and I was allowed to choose what I liked to take home but the best bit was appointing my little sister as a ‘make-over model’ for the next edition…. Great memories and published images of my sister in the magazine to bribe her with for the rest our lives! “

Work experience in beauty

Some good memories, and some not so good, but valuable all the same!

What did you do for your work experience?

We are supporting Drowning Prevention Week 2017

At 4 Leisure Recruitment, we are acutely aware of the importance of drowning prevention work – the demand for qualified lifeguards is growing year on year with peak demand happening around spring and early summer. This year has been no different, and it’s clear to us that more and more lifeguards will be needed in the future as the popularity of swimming, particularly of the outdoor variety, booms.

Drowning Prevention Week is a national annual campaign which aims to raise awareness of water safety. It has been set up by Royal Life Saving Society UK and runs from the 16th to the 26th of June 2017. The campaign aims to reduce death and injury by drowning by spreading awareness of water safety issues.

Click here to learn more about Drowning Prevention Week

Did you know – around 400 people drown every year in the UK?  This is more than from road cycling accidents.

Drowning Prevention Week

The UK Drowning Prevention Strategy

The UK Drowning Prevention Strategy 2016 – 2026 has been developed in collaboration with members of the National Water Safety Forum strategy working group, with the aim of reducing accidental death through drowning by 50% by 2026 in the UK.

You can download the report here – file:///C:/Users/User/Downloads/uk-drowning-prevention-strategy.pdf

So how can accidental drownings be prevented?

First of all, it’s good to see that few recommendations from the report suggest an overhaul of the current lifeguarding system in the UK, either outdoor or indoor. Creating a safe environment for leisure swimmers to swim is essential and lifeguards play a key role in this, but the incidence of drowning in supervised pools is relatively low. Many of the recommended safety measures such as barriers to keep young children from entering water are already in place at managed pools. Lifeguards and pool managers have done great work in reducing the number of drownings amongst leisure swimmers, and continue to do so.

2-in-3 accidental drownings occur in inland open water, such as in rivers, reservoirs, and quarries. In some of these cases, the victim intended to enter the water such as to take part in risky watersports. However, many of these were to people who had no intention of entering the water, and this is where more awareness work needs to be done.

There are groups which are more vulnerable to drowning than others, and groups which have a higher incidence of death from drowning.

  • Males account for around 80% of drownings in the UK. Males are significantly more likely to die by drowning than females in every age category except from those aged 90 and over.
  • While young children are vulnerable to drowning because of immature swimming skills, the age group most likely to die from drowning are those aged 20 to 29, again particularly males.

The UK Drowning Prevention Strategy recommends

  • Every child should have the opportunity to learn to swim and receive water safety education at primary school and where required at Key Stage 3
  • Every community with water risks should have a community-level risk assessment and water safety plan
  • To better understand water-related self-harm
  • Increase awareness of everyday risks in, on and around water
  • All recreational activity organisations should have a clear strategic risk assessment and plans that address key risks.

UK Lifeguards

The lifeguards out there are, on the whole, doing an amazing job of keeping leisure water users safe. Considering the huge numbers of people who swim for leisure, and take part in activities such as surfing, the relatively low casualty rate is reassuring.

More work needs to be done to manage safety around open, unsupervised water, and to educate specific groups about potential dangers in the everyday environment around them. Raising awareness among teenage and 20-something males about the dangers of consuming alcohol and walking home close to open water for example, would be a good use of resources. If you are in this age group, or know someone who is, then use Drowning Prevention Week to educate yourself on the dangers.

You can follow and support Drowning Prevention Week on social media using #DPW #STOPDROWNING

RLSS UK have some great advice for keeping safe at home, at the pool, and on the beach at

Drowning Prevention Week

Already a lifeguard? 4Leisure would love to hear from you! – Full and part time hours available – speak To Latoya Bailey on 01895 450640 or email 

Some of Our Clients